Entrepreneur SA | Jasper Basson

Welcome to the home page of Entrepreneur SA. My name is Jasper Basson, and on this website I will aim to provide potent ideas for being an entrepreneur. Concepts, methods, and information that served me well over the years.

I have been an accountant in practice for mostly SME clients over the past two decades and want to use this mentioned experience to give back to the community. 

Generosity is my purpose, bigger than me, that I wake up for.    

It is my Ikigai.

Generosity in all shapes and sizes.

Generosity in kindness.

Generosity in being an instrument of service to entrepreneurs.

Generosity in being an inspiring of hope to fellow entrepreneurs.

Generosity in be authentic in the world.

Coming from a massive business failure many years ago and a burnout several years ago, I learned a lot of tools and tactics to remain positive during difficult times.  I learned to once through my generosity to fellow entrepreneurs I create a fire inside of me to jump out of bed in the morning.

Since my first business failure, I learned that life always require two winners.  The more generous we are, the more abundance show up in our lives.

Through my difficult seasons, I worked exceptionally hard with my inner world.  Once I fixed my inner world, my outer results exploded.  I use various morning routines and daily habits to compliment my days.  The more I care about my own wellbeing, the more I can serve entrepreneurs.


Generosity breeds abundance.  Want to live a life of abundance, become a giver and not a taker.  This is not a trade-off, but a law of life.  The more we give, the more we receive.

When we throw a ball up in the air, it comes back to us.

When we sow, we will reap.

Money is energy.  We cannot choke it. It is like water or electricity.  We need to provide an inflow as well as an outflow to create abundance in our lives.


Proverbs 11: 24 – 25

One person gives freely, yet gains even more.  Another withholds duly, but comes to poverty. 

A generous person will prosper.  Whoever refreshes others will be refreshed.


Corinthians 9: 6

Remember this, whoever sows sparingly will also reap sparingly, and whoever sows generously will also reap generously.  Each of you should give what you have decided in your heart to give.

I found the more I give, the more abundance and miracles start featuring in my life and business. 


I want to encourage every entrepreneur to start their journey with an overwhelming dose of generosity.  

Generosity is the secret sauce to the success of your business. 

I am the founder and current CEO of Dryk Holdings, an accounting and tax practice, assisting SME clients with the monthly accounting services.   Dryk Holdings was established in July 2006. 

I am also the co-founder and financial director of Lead Optimizers, founded in 2012.  A company that assists the business owner with niche market business leads.  We are very proud of our Lead to Sales ratio of up to 30%, something unheard of in the industry of lead generation.   We are want to empower fellow entrepreneurs,  and form partnership in carefully chosen niches.  Through this process we assist with all the marketing and advertising as well as being a mentor to the entrepreneur.

For the last two years and created a YouTube channel to further empower entrepreneurs with various related topics.  These include tools,  tactics,  morning routines,  daily habits and financial and tax advice.  

You can view the YouTube channel here:

YouTube channel: Jasper Basson – Accounting – Tax – Habits.

As entrepreneurs, we need to be a constant student of new material and information.  We see the world, not as it is, but as we are.   If we do not challenge our thinking constantly, we cannot change for the better.

Please use this website with information to your benefit as entrepreneur, and feel free to contact me with any questions.

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